Michigan State University Extension
Extenstion International Trade Res. - 04179501
03/31/96

"Going Global" Instructional Video Case Studies Series


These training materials produced in 1992 have been         
designed for conducting workshops with cooperative          
extension personnel and business owners/managers.           
This is a printed notebook along with case study            
videotapes. Case study summaries and workshop               
Facilitator's Guides for the following topics are           
available in this note.                                     

Anderson Hay and Grain                                      
Station Hills winery                                        
Cope -n -Notch Log homes                                    
Racing Strollers, Inc                                       
International Marketing Readiness Self-Assessment           
for Cooperative Extension personnel, Business               
Owners/ Managers                                            
Basics of International Marketing Workshop                  
Evaluation                                                  

Prepared By:                                                
Lorna Michael Butler et al                                  
Collaboration with                                          
International Marketing Programs for Agricultural           
Commodities and Trade center                                
Washington State Cooperative Extension                      
Extension Service/USDA                                      

For Reference Contact:                                      
International Trade Resource File                           
324, Agriculture Hall, M.S.U.                               
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This information is for educational purposes only. References to commercial products or trade names does not imply endorsement by MSU Extension or bias against those not mentioned. This information becomes public property upon publication and may be printed verbatim with credit to MSU Extension. Reprinting cannot be used to endorse or advertise a commercial product or company. This file was generated from data base IT on 03/05/98. Data base IT was last revised on 03/31/96. For more information about this data base or its contents please contact cook@msue.msu.edu . Please read our disclaimer for important information about using our site.